NAMES Behind The Scenes

Le Salon Secret The Diary: Paris Memoir

In the midst of Paris Fashion Week, Le Salon Secret quietly established itself in the 8th arrondissement, offering a sharp contrast to the usual fashion week calendar. Held at 26 Avenue Foch, the event was more than a showroom—it was an intimate, curated space designed for meaningful engagement, where brands and buyers could connect on a deeper level.


The selection of names on display represented a cross-section of innovation across our self-care, lifestyle, and limited-edition portfolio. ROWSE anchored the self-care narrative with its plant-powered skincare, emphasising sustainability and simplicity through raw, natural ingredients. COMIS showcased a minimalist approach to beauty, combining nano-technology and airtight capsule treatments designed to optimise skincare effectiveness with zero product waste—a precise fit for modern, eco-conscious consumers. Manasi 7 brought a balance of high-performance, multifunctional beauty, known for its ability to blend sustainability with bold, personal expression.



The sensory journey continued with Stora Skuggan’s conceptual fragrances, inviting guests into a world of mystery, while BODHA presented a collection rooted in meditative scents, offering olfactory experiences designed for inner well-being. D1 Milano added structure to the room with its meticulously crafted timepieces, reflecting precision and innovation, while Yellowpop lit up the space with its neon art, injecting an energetic, playful contrast to the more subdued tones of the event.




Mighty Jaxx blurred the lines between pop culture and art with its collectible designs, bridging digital and physical realms, appealing to a new generation of collectors. cent.ldn offered a touch of luxury with its sculptural candles, crafted to be both statement pieces and functional items. Blind Barber, known for merging grooming with a modern aesthetic, brought its signature sleek yet accessible products, further enhancing the event’s contemporary feel.

This was not just a showcase but a space designed for dialogue. Conversations between designers, buyers, and industry insiders unfolded organically, with each brand given the space to tell its story. In this environment, relationships felt more authentic, and the ideas exchanged held weight.



For those who couldn’t attend, the highlights and key moments have been captured on names.life, offering a glimpse into the unique world of Le Salon Secret.

To all our guests, thank you for being part of this journey.

 

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